Pakistan’s information technology industry is setting its sights on new markets in the Nordic region after a 30-member Pakistani technology delegation took part in Oslo Innovation Week 2026, with the support of the Pakistan Software Houses Association (P@SHA).
What happened?
The delegation travelled to Norway for Oslo Innovation Week, where it met Norwegian investors, business leaders and policymakers to explore collaboration in information technology, artificial intelligence and deep technology. The visit focused on identifying joint ventures, investment opportunities and partnerships for Pakistani technology companies in Oslo and the wider Nordic region.
As part of the engagement, Pakistani and Norwegian business leaders took part in a bilateral business networking session at the Norwegian Parliament. Pakistan’s Ambassador to Norway, Asim Ali Khan, also hosted representatives of the visiting Pakistani tech companies at the embassy in Oslo, alongside P@SHA representatives and Norwegian tech professionals, to discuss trade, investment and technological collaboration.
Key details
- A 30-member Pakistani technology delegation attended Oslo Innovation Week 2026, organised with P@SHA’s support.
- Meetings covered information technology, artificial intelligence and deep technology, with an eye on joint ventures and investment.
- Pakistani and Norwegian business leaders held a bilateral networking session at the Norwegian Parliament.
- The delegation showcased Pakistan’s strengths in artificial intelligence, software engineering, enterprise automation and green technology.
- P@SHA is targeting growth in Pakistan’s IT exports to $15 billion by fiscal year 2031.
- P@SHA says it will work to turn the connections made in Oslo into formal agreements, business partnerships and investment opportunities.
What it means for people in Pakistan
For Pakistan’s software houses, startups and tech professionals, the Nordic outreach opens a new export frontier beyond traditional markets. If the meetings convert into partnerships and contracts, it could mean more overseas clients, investment and skilled jobs in the country’s growing technology sector — and support P@SHA’s ambition of lifting IT exports to $15 billion by 2031.
Source: https://proasiatic.pk/pakistani-it-industry-explores-new-opportunities-in-nordic-markets/
